Far more emphasis is now being put on social media by the main search engines. This is very noticeable when you look at Google’s most recent platform which seeks to go up against the pervasive might of Facebook, or when you notice how results from Facebook and Twitter are now being incorporated into search engine results pages. Should you search for a specific keyword in Google do not be shocked to see a Facebook page that’s strongly related to the keyword being displayed prominently. When you consider that it is relatively easy for businesses to establish their own Facebook pages today and that there isn’t any charge by the online social network itself for this, then you ought to understand the significance of attempting to add a social aspect to your SEO initiatives.
As you may know, integrating our chosen keywords into the URL of the page is vital from a research point of view. It is one of the most crucial elements as any SEO UK consultant will tell you. Now, imagine if you can get ranked for your preferred keywords as an element of a Facebook related URL? This may well be feasible, as long as someone hasn’t already claimed this type of unique locator already.
To be eligible to get yourself a page with a URL like – www.facebook.com/yourlongtailkeywordhere – initially you must build a page dedicated to that keyword on Facebook. Then, you need to be certain that you get a specific number of people to “like” the page and when you have at least 25 you’ll be able to “claim” this associated keyword by going into the options portion of your Facebook account, as long as someone else hasn’t beaten you to it.
You need to be sure that your Facebook page is optimised to some extent and that the content is really relevant to your niche and also to that keyword, nevertheless you might find that your Facebook page could rank for your keyword within the search results, down the road.
If you are unsure what direction to go, locate an SEO company that’s got experience with social media and social networking. You will find that when it comes to SEO UK consultancies have lots to provide.
Nick Morgan is a specialist when it comes to SEO company options. To get the information on all sorts of things dealing with such topics, drop by the web presence at – http://www.seouk.uk.com
