And so you’ve decided to become freelance author. Healthy. I need your competition. All of us do. It keeps people on our toes.
But now you’ve discovered the same problem ordinary people have. How do you market yourself as a writer?
Among the traditional ways to achieve that is by using a writer’s portfolio. But now the net has gotten involved. The internet has opened up the field to you. Now your customers may come from all over the world not only your community or city. And also clients in your town will check you out on the net. So how will you market creating an online business?
One of the best ways is by using an on the web version of the writer’s collection. So how do you create an seo copywriter‘s portfolio?
To begin with, you will desire a domain, webhost and those webby sort things. Unless you know how to do it already — curl up. It’s easy. Get you to definitely explain to you or simply hire someone. You won’t need a complex site so it shouldn’t cost greatly.
One of the things likely to soon recognize is that the web is a visual mass media. Even more so than your real world writer’s portfolio you need to think creatively. So you need to present your own words aesthetically. Given that you’re presenting writing this could appear to be an issue.
Keep in mind that a lot of the places you have sold your own writing to curently have logos. So have a copy of the logos and put them on a web site. And then link these logos with their websites. Like that you don’t have to worry about explaining which I. Meters. Small as well as Co. is usually. Obviously, if your previous companies or clients are no longer around that may be difficult. Hopefully you’ll still have copies of their logos on paperwork. In that case scan these. By the way, if they are clients… it certainly is smart to are the to use their logo in your advertising in your contract. Regardless, you should have their contract before using the logo and you should never break a non-disclosure in order to make use of the logo.
If you have several tear sheets (or maybe clip sheets if you prefer that term) from traditional sources, scan them to a picture instead of make an effort to convert them to a readable format such as TXT (text message), RTF (rich text) or perhaps DOC (MICROSOF COMPANY Word). Develop a collage of your tear bedding. Be imaginative. Again remember that you’re working with a graphic medium. Permit your internal artist out and about.
You might find that lots of of your writings — originally written for offline or otherwise — are now on the web. Rip sheet pictures may be directly connected to those web pages. So may simple listings of titles. However, if you link to someone else’s website you need to monitor the links to make certain they’re still available and located at the same location. Domains change as do website pages within all those domains.
Maybe you are tempted to use a simple bibliography as part of your writer’s portfolio. It’s a great idea… not as part of the portfolio. Keep your bibliography split up from your portfolio. In your portfolio you wish to include some examples of the forms of writing you do. Again use links when possible. If not and if you have the rights add it to your website and link the particular title from the samples webpage. Opt for linking the samples pages to short excerpts rather than the whole post.
If you use a bibliography — and you should — maintain it on a split up page. Wherever possible supply a hyperlink to the specific article on the web. This way your prospective client could read an example of your writing. They will most likely not utilize it — that is why you have a samples page — but they can when they wish. Sooner or later you might find that you’re better off removing these types of links since so many have gone outdated. But while they are active you may as well take advantage of them.
