SEO Matters. Learn The Basics Right Here.

January 18, 2012

A lot of the SEO tips and advice you’ll read online are nothing but article marketers blowing hot air to pick up readership numbers. Always make sure that you’re watching out for false or watered-down information. In this article, we’re giving you the meat on the bone for the best tips that you can use to optimize your site.

Hire a writer if need be. Some people do not have either the skill or the time to provide daily updates and quality content. If this is the case with you, look at hiring an online article writer to keep your site busy and fresh. Adding new information gives you a heads up over the competition.

ALWAYS include alt and title tags on images and links! You can use keywords in these tags, but make sure that the keywords you use truly apply to the image or the site being linked to. Also, don’t use the same keywords on all the images or links – mix them up so they’re used 2-3 times each.

Even though you want to search engine optimize your website, write for readers first and search engine bots second. Google, MSN, Yahoo, etc., now have some very intelligent bots crawling the internet, but bots don’t buy goods in online stores, sign up for newsletters or inquire about your services. Humans visits have the potential to do all of those things, so while you need to include keywords in your text for SEO, keep the page readable.

Be aware of the density of the keywords on every page of your website, especially your home page. Many people make the mistake of keyword jamming, trying to fit as many keywords onto a page as possible.

Use an HTTP 301 redirect instead of a meta refresh or a 302 redirect. 301 redirects tell the search engine that the new location for your site is permanent and they should index the new location. Meta refresh and 302 redirects are intended for temporary re-locations, and are often used by spammers, meaning that using them could hurt your rankings.

With all of the billions of results that you could get while trying to search on a search engine, wouldn’t it be nice to find what you were looking for right off the bat? Apply the knowledge that you have obtained from this article to get the results you are looking for!

Beside creating articles about seo, Lorita Feiler Helgaas also writes about Bookmarking Demon Increase Traffic on her sites. To learn more about Bookmarking Demon, visit www.warriorforum.com

 

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