A few statistics are key to understand why online social media are crucial for
your company:
• 78% of customers believe in peer recommendations
• Only 14% trust advertisements
If you can establish yourself in the right social media and you have a technique forproducing positive reviews and ratings, you can dominate your market.
Your presence in social media, such as your own YouTube channel or Facebook business page,establishes your business as a social authority. It engages your prospects and clients on their “turf,” rather than having to drive them to your Website to set up a relationship. You can connect with them regularly and provide offers and specials as part of an ongoing conversation, instead of an intermittent intrusion. It also personalizes your business and makes it more likeable.
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How do I know I can reach my customers through social media?
This is really a myth-busting answer because a common misconception is that only young people are
making use of Facebook, YouTube along with other social media. The fastest-growing demographic on Facebook is 34 to
65 year-old women. When you think about the social network has {more than} 500,000,000 members, it is a safe wager your clients are on there.
Another instance is YouTube, which has become a household name and a common on-line location.
Who do you know who hasn’t saw videos on YouTube or searched for info there? With more
than 300,000,000 monthly visits, it, too, is a secure wager for getting to your customers.
Request information about our Social media Power Cluster service and how it could help your business get established and start dominating on-line.
Click here to my website: David M. Osterfeld
